Mostrar resultados 51-67 de 67.
< anterior
| Data | Título | Autor(es) | Tipo | Acesso |
| 16-Dez-2020 | The effects of micro and macro-influencers on Instagram skincare campaigns | Neves, Rita Paiva | Dissertação de Mestrado | Acesso Aberto |
| 16-Nov-2023 | The impact of influencer marketing on women's self-esteem and body image | Santos, Beatriz Maria Esaguy Fernandes dos | Dissertação de Mestrado | Acesso Restrito |
| 16-Dez-2020 | The impact of Instagram influencer marketing in the restaurant industry | Anjos, Catarina Jorge da Fonseca | Dissertação de Mestrado | Acesso Aberto |
| 8-Fev-2022 | The impact of mobile devices on the in store shopping experience | Cavalinhos, Sílvia Rodrigues | Tese de Doutoramento | Acesso Aberto |
| 14-Dez-2021 | The impact of retailtainment on purchase intentions | Tiago, Mafalda dos Santos | Dissertação de Mestrado | Acesso Aberto |
| 10-Dez-2021 | The influence of ethnocentrism on consumer behaviour and purchase intention of domestic fruit and vegetables | Miguel, Luís Pedro da Rocha | Tese de Doutoramento | Acesso Aberto |
| 2013 | The influence of olfactory marketing on client's loyalty | Marques, Ana Sofia Mesquita Tavares | Dissertação de Mestrado | Acesso Aberto |
| 18-Dez-2017 | The perfect dose can be the right choice | Sobral, Madalena Maria Igreja Ferrari | Dissertação de Mestrado | Acesso Aberto |
| 16-Nov-2023 | The role of brand architecture on brand equity: Pestana Hotel Group case study | Malcato, Joana Dias | Dissertação de Mestrado | Acesso Embargado |
| 11-Out-2021 | The role of cultural brownfield in the Parisian nightlife: A focus on their offers and sustainability | Gazan, Marine | Dissertação de Mestrado | Acesso Aberto |
| 23-Nov-2020 | The role of digital influencers on consumers' purchase intention in fashion | Gomes, Marina Alexandra Silva | Dissertação de Mestrado | Acesso Aberto |
| 3-Dez-2018 | The role of naming sponsors in summer music festivals | Andrade, Serenela Alves de | Dissertação de Mestrado | Acesso Aberto |
| 26-Nov-2020 | The role of the tenant mix in the positioning and image of shopping centres | Dias, Maria Margarida Mariano | Dissertação de Mestrado | Acesso Aberto |
| 21-Dez-2018 | There's a new player in town: a case study of Mercadona's entrance in Portugal | Ventura, Patrícia Alexandra Sacramento da Costa | Dissertação de Mestrado | Acesso Aberto |
| 10-Dez-2019 | What are the key drivers of customers loyalty in yogurts' category?: A case study of Pingo Doce | Guerreiro, Carolina Vasconcelos Marcelino Loia | Dissertação de Mestrado | Acesso Aberto |
| 2-Dez-2022 | What can private label brands do to increase consumer perception of quality, in grocery retail | Pires, Fernando Manuel Bemposta | Dissertação de Mestrado | Acesso Aberto |
| 2012 | Winning in a crisis: checkouts model as a way of business growth at Mars Portugal | Genebra, Magda Raquel Pereira | Dissertação de Mestrado | Acesso Restrito |
