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Showing results 20 to 34 of 34 < previous 
Issue DateTitleAuthor(s)TypeAccess Type
11-Oct-2023Marketing plan for Huya live starfire programHe QiaoMaster ThesisOpen Access
13-Oct-2023Marketing plan of online master degree based on Internet self-media for golden company after the epidemicLu YangMaster ThesisOpen Access
8-Apr-2024Nazaré: Uma marca ou uma vila mediática?Ribeiro, Mafalda Castanheira Rodrigues VinhasMaster ThesisOpen Access
8-Apr-2025New energy network car-hailing maintenance service business planYuan RuiMaster ThesisRestricted Access
2-Dec-2021Online vs offline: Who will win the battle for your retail euro?Correia, Ana Filipa dos SantosMaster ThesisOpen Access
30-Jul-2021Pandemic context and implications for Portuguese SMEs’ internationalizationMendes, Mafalda Pereira MouraMaster ThesisOpen Access
16-Dec-2021Plano de negócio inovador no mercado de velas decorativas da Art Candle BlessMuacassange, Porfírio Manuel IpupoMaster ThesisOpen Access
27-Oct-2022Plano de negócios inovador para marketplace na área da saúde e bem-estarSantos, Fernando Maria Fonseca Vidal BorjaMaster ThesisOpen Access
12-Jun-2024Research on innovative marketing strategies for small and medium-sized enterprises in the new eraYanpeng YaoMaster ThesisOpen Access
5-Nov-2018Research on security factors of mobile payment: taking Alipay, the leader of China's third party payment, as an exempleLi ChangzhaoMaster ThesisOpen Access
18-Dec-2020Sports marketing: Research on NBA marketing strategy in Chinese marketZhang XinMaster ThesisOpen Access
20-Nov-2019Sports sponsorship and the impact on a brand's purchasing intention and recommendation: Red Bull, more than wingsBrito, David CoelhoMaster ThesisOpen Access
12-Jun-2024The impact of AI technology on sustainability in the e-commerce industryFeng Wang BingMaster ThesisOpen Access
9-Jan-2021The influence of country-of-origin effects on portuguese consumers purchase intention: the chinese mobile phone brandDing, YingMaster ThesisOpen Access
2015Turnaround management and its new requirements: The significance of innovation management for restructuring ambition and how to measure an organization’s innovativenessStange, JanMaster ThesisRestricted Access
Showing results 20 to 34 of 34 < previous