Mapping gamification in the consumption context: A systematic literature review

Gaspar, J. M.; Loureiro, S. M. C.; Rosado-Pinto, F.

Please use this identifier to cite or link to this item: http://hdl.handle.net/10071/34535

Author(s):	Gaspar, J. M. Loureiro, S. M. C. Rosado-Pinto, F.
Editor:	Demetris Vrontis Yaakov Weber Evangelos Tsoukatos
Date:	2024
Title:	Mapping gamification in the consumption context: A systematic literature review
Book title/volume:	17th Annual Conference of the EuroMed Academy of Business: Conference Readings: Book Proceedings
Pages:	1166 - 1168
Event title:	Global Business Transformation in a Turbulent Era
Reference:	Gaspar, J. M., Loureiro, S. M. C., & Rosado-Pinto, F. (2024). Mapping gamification in the consumption context: A systematic literature review. In D. Vrontis, Y. Weber, & E. Tsoukatos (Eds.), 17th Annual Conference of the EuroMed Academy of Business: Conference Readings: Book Proceedings (pp. 1166-1168). EuroMed Press. http://hdl.handle.net/10071/34535
ISSN:	2547-8516
ISBN:	978-9925-628-01-8
Keywords:	Gamification Customer experience Systematic literature review Gameful experience Gamified experience Retail
Abstract:	This research provides an overview of the current state of the art in gamification. To do this, a systematic review of the literature (Tranfield et al., 2003; Loureiro et al., 2020) was conducted to map gamification. This systematic analysis is composed of articles, conference papers, and books published between 2004 and October 2023. This study analyzes the objectives, methodologies, theories, constructs (antecedents, moderators, mediators, consequences), main conclusions, main gaps, limitations, and indications for future research, that are relevant to this research.
Peerreviewed:	yes
Access type:	Open Access
Appears in Collections:	BRU-CRI - Comunicações a conferências internacionais

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