Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/29550
Autoria: | Rosário, M. Ferreira, F. Çipi, A. Pérez-Bustamente Ilander, G.O. |
Editor: | Marta Peris Ortiz Sofía Estelles Miguel Carlos Rueda Armengot |
Data: | 2019 |
Título próprio: | ”Should I stay or should I go?”: A multiple-criteria group decision-making approach to SME internationalization |
Título e volume do livro: | Proceedings of the 2nd International Conference on Digital, Innovation, Entrepreneurship & Financing: DIF 2019 |
Paginação: | 1 - 3 |
Título do evento: | 2019 International Conference on Digital, Innovation, Entrepreneurship and Financing |
Referência bibliográfica: | Rosário, M., Ferreira, F., Çipi, A., & Pérez-Bustamente Ilander, G. (2019). ”Should I stay or should I go?”: A multiple-criteria group decision-making approach to SME internationalization. Em M. Peris Ortiz, S. Estelles Miguel, & C. Rueda Armengot (Eds.). Proceedings of the 2nd International Conference on Digital, Innovation, Entrepreneurship & Financing: DIF 2019. Editorial Universitat Politècnica de València. http://hdl.handle.net/10071/29550 |
ISSN: | 0000-0000 |
Palavras-chave: | Cognitive maps Decision EXpert International entrepreneurship Internationalization process Small and medium-sized enterprises (SMEs) |
Resumo: | Due to domestic markets’ current economic conditions, companies increasingly feel that they need to become actively involved in international trade. However, small and medium-sized enterprises (SMEs) typically face financial and intellectual constraints during internationalization processes. This means that decision makers must consider a wide range of different variables before deciding to internationalize firms. This study sought to integrate cognitive mapping and the Decision EXpert (DEX) method in order to develop a multiple-criteria decision model suitable for the identification and assessment of variables influencing SMEs’ internationalization capability. The results confirm that the dual methodology adopted facilitates the development of a robust evaluation model that can improve decision-making processes in the context in question. More specifically, the proposed model identifies product features as the most important factor in SMEs’ capability for successful internationalization. In addition, internal factors are significantly more relevant than external factors. The model-building process is discussed, including its advantages and limitations. |
Arbitragem científica: | yes |
Acesso: | Acesso Aberto |
Aparece nas coleções: | BRU-CRI - Comunicações a conferências internacionais |
Ficheiros deste registo:
Ficheiro | Tamanho | Formato | |
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conferenceObject_65533.pdf | 389,06 kB | Adobe PDF | Ver/Abrir |
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