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http://hdl.handle.net/10071/28406| Author(s): | Loureiro, S. M. C. Guerreiro, J. |
| Editor: | Umashankar, N., and Lisjak, M. |
| Date: | 2023 |
| Title: | How attachment affects happiness in the human-IVA relationship |
| Volume: | 24 |
| Book title/volume: | 2023 AMA Winter Academic Conference |
| Pages: | 36 - 39 |
| Event title: | 2023 AMA Winter Academic Conference |
| Reference: | Loureiro, S. M. C., & Guerreiro, J. (2023). How attachment affects happiness in the human-IVA relationship. In N. Umashankar, & M. Lisjak (Eds.), 2023 AMA Winter Academic Conference (vol. 24, pp. 36-39). American Marketing Association. http://hdl.handle.net/10071/28406 |
| ISBN: | 978-0-87757-015-8 |
| Keywords: | Autonomy Relatedness Happiness Attachment strength Intelligent voice assistance |
| Abstract: | Description: The current study investigates how the level of human attachment to IVA drives their engagement and happiness. The level of attachment is determined by users’ perceptions of IVA’s autonomy, competence, and relatedness. |
| Peerreviewed: | yes |
| Access type: | Open Access |
| Appears in Collections: | BRU-CRI - Comunicações a conferências internacionais |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| conferenceobject_95351.pdf | 1,96 MB | Adobe PDF | View/Open |
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