Please use this identifier to cite or link to this item: http://hdl.handle.net/10071/28406
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dc.contributor.authorLoureiro, S. M. C.-
dc.contributor.authorGuerreiro, J.-
dc.contributor.editorUmashankar, N., and Lisjak, M.-
dc.date.accessioned2023-04-03T10:50:24Z-
dc.date.available2023-04-03T10:50:24Z-
dc.date.issued2023-
dc.identifier.citationLoureiro, S. M. C., & Guerreiro, J. (2023). How attachment affects happiness in the human-IVA relationship. In N. Umashankar, & M. Lisjak (Eds.), 2023 AMA Winter Academic Conference (vol. 24, pp. 36-39). American Marketing Association. http://hdl.handle.net/10071/28406-
dc.identifier.isbn978-0-87757-015-8-
dc.identifier.urihttp://hdl.handle.net/10071/28406-
dc.description.abstractDescription: The current study investigates how the level of human attachment to IVA drives their engagement and happiness. The level of attachment is determined by users’ perceptions of IVA’s autonomy, competence, and relatedness.eng
dc.language.isoeng-
dc.publisherAmerican Marketing Association-
dc.relation.ispartof2023 AMA Winter Academic Conference-
dc.rightsopenAccess-
dc.subjectAutonomyeng
dc.subjectRelatednesseng
dc.subjectHappinesseng
dc.subjectAttachment strengtheng
dc.subjectIntelligent voice assistanceeng
dc.titleHow attachment affects happiness in the human-IVA relationshipeng
dc.typeconferenceObject-
dc.event.title2023 AMA Winter Academic Conference-
dc.event.typeConferênciapt
dc.event.locationNashville, Tennessee, USAeng
dc.event.date2023-
dc.pagination36 - 39-
dc.peerreviewedyes-
dc.volume24-
dc.date.updated2023-04-03T11:42:29Z-
dc.description.versioninfo:eu-repo/semantics/publishedVersion-
iscte.identifier.cienciahttps://ciencia.iscte-iul.pt/id/ci-pub-95351-
Appears in Collections:BRU-CRI - Comunicações a conferências internacionais

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