Please use this identifier to cite or link to this item:
http://hdl.handle.net/10071/28155| Author(s): | Pedro, M. I. Filipe, J. A. Coelho, M. F. |
| Date: | 2008 |
| Title: | Franchising: A study about the intention of the Iberian companies to internationalize |
| Book title/volume: | 2008 4th IEEE International Conference on Management of Innovation and Technology |
| Pages: | 734 - 739 |
| Event title: | 4th IEEE International Conference on Management of Innovation and Technology, ICMIT |
| Reference: | Pedro, M. I., Filipe, J. A., & Coelho, M. F. (2008). Franchising: A study about the intention of the Iberian companies to internationalize. In 2008 4th IEEE International Conference on Management of Innovation and Technology (pp. 734-739). IEEE. https://doi.org/10.1109/ICMIT.2008.4654456 |
| ISBN: | 978-1-4244-2329-3 |
| DOI (Digital Object Identifier): | 10.1109/ICMIT.2008.4654456 |
| Keywords: | Franchising Internationalization Organizational theory Entrepreneurship |
| Abstract: | A study has been made for the internationalization of the franchising Iberian companies. Our aim was to analyze the most important variables for the internationalization. We studied it using several statistical methods applied to the answers given by companies to a questionnaire. We have concluded that are some relevant variables to be considered in the internationalization such as age, dimension, bond, dispersion, structure of the network and some variable connected with environment and motivational factors. |
| Peerreviewed: | yes |
| Access type: | Open Access |
| Appears in Collections: | ISTAR-CRI - Comunicações a conferências internacionais |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| conferenceobject_61812.pdf | 449,98 kB | Adobe PDF | View/Open |
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