1. Repositório do Iscte – Instituto Universitário de Lisboa

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Results 11-20 of 170 (Search time: 0.04 seconds).
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Issue DateTitleAuthor(s)TypeAccess Type
15-Feb-2021Perceptions of marketing professionals from the largest companies in Portugal regarding neuromarketingFalcão, Marta Mourão de Almeida CoutinhoMaster ThesisOpen Access
15-Feb-2018O impacto do marketing sensorial na experiência de "test drive"Vaz, Daniela CruzMaster ThesisOpen Access
3-Dec-2020Marketing experiencial e a sua influência no consumidor: o caso NespressoCarmo, Inês Santos doMaster ThesisOpen Access
19-Dec-2019Criação de um plano de marketing para empresas empreendedoras de crescimento rápido: Caso Science4youLeal, Patrícia Alexandra Leal de OliveiraMaster ThesisOpen Access
19-Dec-2019Plano de marketing: Sistematização de um plano de ação como proposta de valor no desenvolvimento da Inapa PackagingAmorim, Cátia Sofia LadeiraMaster ThesisOpen Access
5-Feb-2021Communicating in the highly regulated tobacco industry: the case of Philip Morris InternationalCarapinha, Luís Carlos CarvalhoMaster ThesisOpen Access
18-Dec-2017Determinantes da seleção de celebridades desportivas para "endorsement"Mendes, Cedric Alain JesusMaster ThesisOpen Access
30-Nov-2017Food marketing guerrilla version: pratical case: Tritico, an Italian bakeryCavalli, FedericoMaster ThesisOpen Access
26-Nov-2018Partners in wine: occasion influencers of portuguese millenials' wine purchase behaviourMendes, Sara Vaz de Barros NunesMaster ThesisOpen Access
12-Dec-2018Virtual reality and artificial intelligence applied to consumer experience: a scenario-based approachFino, Fábia Patrícia FidalgoMaster ThesisOpen Access

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