Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/25038
Autoria: | Silva, R. R. Unkelbach, C. |
Data: | 2021 |
Título próprio: | Fluent processing leads to positive stimulus evaluations even when base rates suggest negative evaluations |
Volume: | 96 |
ISSN: | 1053-8100 |
DOI (Digital Object Identifier): | 10.1016/j.concog.2021.103238 |
Palavras-chave: | Fluency Positivity Pronounceability Pseudocontingencies |
Resumo: | Fluency is the experienced ease of ongoing mental operations, which increases the subjective positivity of stimuli attributes. This may happen because fluency is inherently positive. Alternatively, people may learn the meaning of fluency from contingencies within judgment-contexts. We test pseudocontingencies (PCs) as a mechanism through which fluency's meaning is learned. PCs are inferred correlations between two attributes due to the observation of their jointly skewed base rates – people relate what is frequent in one attribute to what is frequent in the other. Using online seller evaluations as the dependent variable, we manipulated base rates of seller name-fluency and seller reputation, creating conditions where name-fluency aligned positively or negatively with reputation. However, participants evaluated high-fluency name sellers more positively across base-rate conditions, although we observed negative PCs between seller reputation and a fluency-neutral dimension in a follow-up study. We discuss the implications for the debate regarding fluency's positive vs. malleable nature. |
Arbitragem científica: | yes |
Acesso: | Acesso Aberto |
Aparece nas coleções: | CIS-RI - Artigos em revistas científicas internacionais com arbitragem científica |
Ficheiros deste registo:
Ficheiro | Descrição | Tamanho | Formato | |
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article_84168.pdf | Versão Aceite | 405,89 kB | Adobe PDF | Ver/Abrir |
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