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Results 1-10 of 38 (Search time: 0.011 seconds).
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Issue DateTitleAuthor(s)TypeAccess Type
Dec-2013The effect of atmospheric cues and involvement on pleasure and relaxation: The spa hotel contextLoureiro, S. M. C.; Almeida, M.; Rita, P.ArticleEmbargoed Access
2013Measuring store emotional experience through facial electromyography and skin conductanceÂngelo, L.; Rita, P.; Esteves, F.ArticleEmbargoed Access
2015Business intelligence in banking: a literature analysis from 2002 to 2013 using text mining and latent Dirichlet allocationMoro, S.; Cortez, P.; Rita, P.ArticleOpen Access
2017A framework for increasing the value of predictive data-driven models by enriching problem domain characterization with novel featuresMoro, S.; Cortez, P.; Rita, P.ArticleOpen Access
2019Analysing consumer-brand engagement through appreciative listening on social network platformsPina, L. S.; Loureiro, S. M. C.; Rita, P.; Sarmento, E. M.; Bilro, R. G.; Guerreiro, J.ArticleOpen Access
2018Exploring how brands create and maintain online relationships through their websites, Facebook and Instagram brand pagesPinto, L.; Loureiro, S. M. C.; Rita, P.; Sarmento, E. M.Conference ObjectOpen Access
2016A text mining-based review of cause-related marketing literatureGuerreiro, J.; Rita, P.; Trigueiros, D.ArticleEmbargoed Access
2017Marketing e comunicação dos destinosPeres, R.; Rita, P.Book ChapterOpen Access
2018The perception of active listening practice on social networksPina, L. S.; Loureiro, S. M. C.; Rita, P.; Sarmento, E. M.; Bilro, R. G.; Guerreiro, J.Conference ObjectOpen Access
2018A decision support system framework to track consumer sentiments in social mediaNave, M.; Rita, P.; Guerreiro, J.ArticleOpen Access