Skip navigation
User training | Reference and search service

Library catalog

Content aggregators
Please use this identifier to cite or link to this item:

Title: Online influencers: healthy food or fake news
Authors: Vasconcelos, C.
Lopes da Costa, R.
Dias, Á.
Pereira, L.
Santos, J. P.
Keywords: Online advertising
International knowledge transfer
Issue Date: 2021
Publisher: Inderscience
Abstract: Today we live in a globalised world, with no boundaries and where we can be updated of any information by the minute. This globalisation phenomenon has a lot of advantages as well as disadvantages. It is wonderful to know the news by the minute, however the easiness and swiftness real news spreads, and same goes to the fake news. Tools, such as search engines like Google, Bing, Yandex, etc. and social media (i.e., Facebook, Instagram and Twitter) or blogs, are turning information sharing easier, but uncontrolled. Since it is very difficult to assess the reliability of online news or information, this study seeks to understand the reliability of these new diet trends, who are these people that shared the information, and the impact of it on the society. Findings show that even though the society is being influenced by the brands, this increasing awareness for a 'healthy diet' could be something positive for the society, however the conclusions are that it is not.
Peer reviewed: yes
DOI: 10.1504/IJIMA.2021.10036967
ISSN: 1477-5212
Appears in Collections:DMOG-RI - Artigos em revistas internacionais com arbitragem científica
BRU-RI - Artigos em revistas científicas internacionais com arbitragem científica

Files in This Item:
File Description SizeFormat 
article_81380.pdfVersão Aceite372.06 kBAdobe PDFView/Open    Request a copy

FacebookTwitterDeliciousLinkedInDiggGoogle BookmarksMySpace
Formato BibTex MendeleyEndnote Currículo DeGóis 

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.