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DataTítuloAutor(es)TipoAcesso
2015A gestão omnicanal no retalho em Portugal: Uma proposta com base no perfil dos consumidoresCunha, Luís Filipe Esteves daDissertação de MestradoAcesso Aberto
2013Glaxosmithkline: Reorganização empresarial baseada em key account managementJorge, Rui Nuno da Silva Pinheiro PratasDissertação de MestradoAcesso Aberto
29-Dez-2023Globecast Asia marketing planS. M. Carballo, Riyal AmirahDissertação de MestradoAcesso Restrito
2013Governance of diversified strategic business units: The case of a large Chinese chemical companyJiao JinsongTese de DoutoramentoAcesso Aberto
7-Dez-2023Green human resource management and organizational citizenship behavior towards the environment in hotels: A serial mediation model of environmental knowledge and environmental commitmentHodo, AzraDissertação de MestradoAcesso Aberto
21-Set-2023Green skincare: Influence of brand image, perceived quality, and price perception on purchase intentionPerea-Landa, Manon ClaireDissertação de MestradoAcesso Restrito
2014H3: o melhor layout para um serviço “not so fast (food)”Nunes, Pedro Miguel AlvesDissertação de MestradoAcesso Aberto
10-Dez-2019High-speed railroad between Lisbon and Madrid: Yes or no?: A real options' viewSantos, Neuza Carina Pires dosDissertação de MestradoAcesso Aberto
26-Fev-2018Hotel 4.0: technologies and its relation with the Portuguese guestFernandes, Ana Rita MirandaDissertação de MestradoAcesso Aberto
20-Dez-2021How are companies addressing supply chain transparency?: pedagogical case study of Rügenwalder MühleTheiner, JuliaDissertação de MestradoAcesso Aberto
23-Dez-2020How can century-old multinational companies adapt their marketing and communication strategy to the digital channel and generational evolution: Philips Portuguesa S.A.Costa, Sara Vanessa FernandesDissertação de MestradoAcesso Aberto
22-Dez-2022How can luxury brands maintain exclusivity by promoting a digital channel as the main touchpoint with the customer? The Josefinas and Manjerica casesTorgal, Joana Miguel Vidreiro de Morais SarmentoDissertação de MestradoAcesso Aberto
28-Nov-2019How can private label brand investment affect consumers?: The case study of Leroy MerlinRamalho, Manuel Maria Mourinha CaeiroDissertação de MestradoAcesso Aberto
28-Out-2019How can tourist experience and perceive authenticity impact behavioral intentions and perceived value by tourist?Afonso, Ana Filipa do Amparo LeitãoDissertação de MestradoAcesso Aberto
19-Jul-2023How China's large real estate companies adjust their management strategies to meet the national policy guidance and market demand in the context of the era of housing stockRongbo LiDissertação de MestradoAcesso Aberto
21-Dez-2022How does perceived effectiveness affect consideration to buy of electric vehicles?: Is there a powerful correlation between environmental awareness and the adoption of this technology?Pinheiro, Miguel Ângelo AgudeloDissertação de MestradoAcesso Aberto
15-Dez-2016How much is worth a non-listed company?: SATA Group valuationBorges, Maria Rouxinol Furtado de MedeirosDissertação de MestradoAcesso Aberto
16-Nov-2018How to choose the agent construction mode in chinese government investment projects?Ye DongjieTese de DoutoramentoAcesso Aberto
20-Jul-2023How to improve the service quality of the Donghua University Science and Technology Park to support the development of start-up enterprisesFu YuliDissertação de MestradoAcesso Restrito
28-Jul-2021How to integrate sustainability into strategy: The XYZ caseBarros, Maria Catarina da Cunha Miranda QuinaDissertação de MestradoAcesso Aberto