Browsing by Author Langaro, D.

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Showing results 1 to 16 of 16
Issue DateTitleAuthor(s)TypeAccess Type
2024Adoption of smart technologies in the cruise tourism services: A systematic review and future research agendaGonzáles-Santiago, M. S.; Loureiro, S. M. C.; Langaro, D.; Ali, F.ArticleOpen Access
2019Are new digital influencers ruining your business?: The effects of negative word-of-mouth initiated by social media new influencers in fashion on consumers´ intentions to purchase and recommend the brandLangaro, D.; Loureiro, S. M. C.; Paula, A. B.Conference ObjectOpen Access
2023Exploring how to enhance SMES practices in the tourism sector in terms of service quality and sustainabilityLoureiro, S. M. C.; Palma, P. de M.; Langaro, D.Conference ObjectOpen Access
2021The impact of new technologies on the cruise travelers experience: A literature reviewGonzales, M.; Loureiro, S. M. C.; Langaro, D.Conference ObjectOpen Access
2021The impact of new technologies on the cruise travelers experience: A literature reviewGonzáles-Santiago, M.; Loureiro, S. M. C.; Langaro, D.Conference ObjectOpen Access
2020The impact of nostalgia and probability markers on the effectiveness of advertising creative strategiesLangaro, D.; Loureiro, S. M. C.; Contreiras, MArticleOpen Access
2022Implications of new technologies on consumer engagementAjayi, S.; Loureiro, S. M, C.; Langaro, D.Conference ObjectOpen Access
2019The influence of social media communication on consumer's attitudes and behavioral intentions concerning brand-sponsored eventsSchivinsky, B; Langaro, D.; Shaw, C.ArticleOpen Access
2022Non-sponsored brand-related user-generated content: Effects and mechanisms of consumer engagementDavcik, N.; Langaro, D.; Jevons, C.; Nascimento, R.ArticleOpen Access
2020Social media brand engagement in the context of collaborative consumption: the case of AIRBNBSchivinski, B.; Langaro, D.; Fernandes, T.; Guzmán, F.ArticleOpen Access
2019Storymaking: an investigation on the process of co-created brand storytelling in the sporting goods industryLangaro, D.; Hackenberger, C.; Loureiro, S. M. C.Conference ObjectOpen Access
2020Strategies to refrain reputation crisis during online firestorms in social mediaLangaro, D.; Neves, H.; Loureiro, S. M. C.Conference ObjectOpen Access
2022Technologies in the cruise tourism services: A systematic and bibliometric approachGonzáles-Santiago, M.; Loureiro, S. M. C.; Langaro, D.Conference ObjectOpen Access
2019Understanding the use of Virtual Reality in Marketing: a text mining-based reviewLoureiro, S. M. C.; Guerreiro, J.; Eloy, S.; Langaro, D.; Panchapakesan, P.ArticleOpen Access
2020The use of augmented reality in the marketing mix of physical products: Current practices and future implicationsLangaro, D.; Martins, L.Book ChapterOpen Access
2019Users' participation in facebook brand pages and its influence on word-of-mouth: the role of brand knowledge and brand relationshipLangaro, D.; Salgueiro, M. F.; Rita, P.; Del Chiappa, G.ArticleOpen Access