Mostrar resultados 26-39 de 39.
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| Data | Título | Autor(es) | Tipo | Acesso |
| 2017 | The impact of brand portfolio management on the identification process of sport consumers | Hallouin, Manon Marie Margaux | Dissertação de Mestrado | Acesso Aberto |
| 22-Dez-2022 | The impact of dog-human bond on the selection criteria of dog food | Figueiredo, Francisco Serpa dos Santos | Dissertação de Mestrado | Acesso Aberto |
| 18-Jan-2021 | The impact of influencer marketing on brand equity: the perceptions of generation Y and generation Z | Grácio, Júlia Maria Simões | Dissertação de Mestrado | Acesso Aberto |
| 28-Nov-2019 | The impact of influencers in the consumer's purchase intention: The cosmetic industry | Botelho, Márcia Filipa Martins | Dissertação de Mestrado | Acesso Aberto |
| 19-Jan-2021 | The impact of interactive screens on store atmosphere: A case study of Leroy Merlin | Santos, Joana Rita Branco | Dissertação de Mestrado | Acesso Aberto |
| 19-Jan-2021 | The impact of online interaction brand equity dimensions for hospitality | Cabrita, Tiago Miguel Gago Esteves | Dissertação de Mestrado | Acesso Aberto |
| 30-Dez-2019 | The impact of streaming services and video-on-demand on the cinematic exhibition industry: taking an experiential approach | Loureiro, Bruno Rogério Neves | Dissertação de Mestrado | Acesso Aberto |
| 20-Jan-2021 | The impact of technology in the decision-making process of a tourism destination | Delgado, Miguel Matos | Dissertação de Mestrado | Acesso Aberto |
| 19-Jan-2021 | The influence and impact of artificial intelligence in the consumer decision-making process: comparing Generation X with Millennials | Braga, Fábio Miguel Iglésias | Dissertação de Mestrado | Acesso Aberto |
| 27-Dez-2022 | The role of emotional advertising strategies on music events' attendance | Ferreira, Marta Leão Gameiro | Dissertação de Mestrado | Acesso Aberto |
| 16-Dez-2019 | The role of loyalty in private label consumer based brand equity | Fernando, João Tavares | Dissertação de Mestrado | Acesso Aberto |
| 22-Dez-2022 | The role of retailtainment on generation Z behavioral intentions in shopping centers | Pinto, Beatriz Cavaleira dos Santos Tavares | Dissertação de Mestrado | Acesso Aberto |
| 20-Jan-2021 | Traditional banking at digital age are they keeping up with changes in consumer behavior?: millennials’ perception in the portuguese market | Cahete, Jéssica Nazarina Miguel | Dissertação de Mestrado | Acesso Aberto |
| 12-Dez-2018 | Virtual reality and artificial intelligence applied to consumer experience: a scenario-based approach | Fino, Fábia Patrícia Fidalgo | Dissertação de Mestrado | Acesso Aberto |
