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http://hdl.handle.net/10071/34737| Author(s): | Loureiro, S. M. C. Figueiredo e Silva, A. |
| Editor: | Demetris Vrontis Yaakov Weber Evangelos Tsoukatos |
| Date: | 2024 |
| Title: | Authentic pride and museum appeal: A potent mix for boosting suggestions |
| Book title/volume: | 17th Annual Conference of the EuroMed Academy of Business: Conference Readings: Book Proceedings |
| Pages: | 925 - 928 |
| Event title: | Global Business Transformation in a Turbulent Era |
| Reference: | Loureiro, S. M. C., & Figueiredo e Silva, A. (2024). Authentic pride and museum appeal: A potent mix for boosting suggestions. In D. Vrontis, Y. Weber, & Evangelos Tsoukatos (Eds.), 17th Annual Conference of the EuroMed Academy of Business: Conference Readings: Book Proceedings (pp. 925-928). EuroMed Press. http://hdl.handle.net/10071/34737 |
| ISSN: | 2547-8516 |
| ISBN: | 978-9925-628-01-8 |
| Keywords: | Authentic pride Museum Virtual reality |
| Abstract: | The journey of a visitor is a fluid process that encompasses experiences before, during, and after the visit (Falk and Dierking, 1992; Sheng and Chen, 2012). A museum is also a journey for a visitor and can confer a kind of cool factor. Warren and Campbell (2014) identified key characteristics of ‘cool’ things or ideas that are widely agreed upon in literature. Firstly, coolness is a social construct, as objects and individuals are only deemed cool if perceived as such by others. Secondly, coolness is subjective and dynamic. |
| Peerreviewed: | yes |
| Access type: | Open Access |
| Appears in Collections: | BRU-CRI - Comunicações a conferências internacionais |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| conferenceObject_107475.pdf | 280,35 kB | Adobe PDF | View/Open |
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