Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/31585
Registo completo
Campo DC | Valor | Idioma |
---|---|---|
dc.contributor.author | Loureiro, S. M. C. | - |
dc.contributor.author | Raouf, A. R. | - |
dc.contributor.author | Ramkissoon, H. | - |
dc.contributor.author | Hollebeek, L. | - |
dc.contributor.editor | Raouf Ahmad Rather | - |
dc.contributor.editor | Haywantee Ramkissoon | - |
dc.date.accessioned | 2024-04-22T09:08:21Z | - |
dc.date.available | 2024-04-22T09:08:21Z | - |
dc.date.issued | 2023 | - |
dc.identifier.citation | Loureiro, S. M. C., Raouf, A. R., Ramkissoon, H., & Hollebeek, L. (2023). Customer engagement in tourism and hospitality research. In R. A. Rather, & H. Ramkissoon (Eds.). Handbook of customer engagement in tourism marketing (pp. 1-21). Edward Elgar. https://doi.org/10.4337/9781802203943.00010 | - |
dc.identifier.isbn | 978 1 80220 393 6 | - |
dc.identifier.uri | http://hdl.handle.net/10071/31585 | - |
dc.description.abstract | Customer engagement (CE), defined as a customer's resource investment in his/her brand or firm interactions, has evolved into an important tourism and hospitality marketing metric in the last decade. However, despite existing insight in this area, dynamic CE remains in flux, requiring further investigation. In this chapter, we discuss CE's key theoretical foundation/underpinnings, perspectives, operationalization(s)/measurement, antecedents, consequences, mediators, moderators, approaches and methods, thus offering a foundation upon which the remainder of this book is built. | eng |
dc.language.iso | eng | - |
dc.publisher | Edward Elgar | - |
dc.relation.ispartof | Handbook of customer engagement in tourism marketing | - |
dc.rights | openAccess | - |
dc.subject | Antecedents and consequences | eng |
dc.subject | Customer engagement | eng |
dc.subject | Measurements and operationalizations of CE | eng |
dc.subject | Mediators and moderators | eng |
dc.subject | Methodological CE-based developments | eng |
dc.subject | Theoretical foundation | eng |
dc.title | Customer engagement in tourism and hospitality research | eng |
dc.type | bookPart | - |
dc.pagination | 1 - 24 | - |
dc.peerreviewed | yes | - |
dc.date.updated | 2024-04-22T10:06:55Z | - |
dc.description.version | info:eu-repo/semantics/acceptedVersion | - |
dc.identifier.doi | 10.4337/9781802203943.00010 | - |
dc.subject.fos | Domínio/Área Científica::Ciências Sociais::Economia e Gestão | por |
iscte.subject.ods | Trabalho digno e crescimento económico | por |
iscte.subject.ods | Indústria, inovação e infraestruturas | por |
iscte.subject.ods | Produção e consumo sustentáveis | por |
iscte.identifier.ciencia | https://ciencia.iscte-iul.pt/id/ci-pub-99550 | - |
iscte.alternateIdentifiers.scopus | 2-s2.0-85178988971 | - |
Aparece nas coleções: | BRU-CLI - Capítulos de livros internacionais |
Ficheiros deste registo:
Ficheiro | Tamanho | Formato | |
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bookPart_99550.pdf | 281,79 kB | Adobe PDF | Ver/Abrir |
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