Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/29423
Autoria: | Rodrigues, A. F. Loureiro, S. M. C. Bilro, R. G. |
Editor: | Vrontis, D., Weber, Y., and Tsoukatos, E. |
Data: | 2023 |
Título próprio: | The power of connection: Exploring the role of identification in the emotional relationship between humans and robots in the hospitality industry |
Título e volume do livro: | 16th Annual Conference of the EuroMed Academy of Business. Business Transformation in Uncertain Global Environments |
Paginação: | 1201 - 1203 |
Título do evento: | 16th Annual Conference of the EuroMed Academy of Business |
Referência bibliográfica: | Rodrigues, A. F., Loureiro, S. M. C., & Bilro, R. G. (2023). The power of connection: Exploring the role of identification in the emotional relationship between humans and robots in the hospitality industry. In D. Vrontis, Y. Weber, & E. Tsoukatos (Eds.), 16th Annual Conference of the EuroMed Academy of Business. Business Transformation in Uncertain Global Environments (pp. 1201-1203). EuroMed Press. https://emrbi.org/wp-content/uploads/2023/09/euromed2023-book-of-proceedings-2023-09-24.pdf |
ISSN: | 2547-8516 |
ISBN: | 978-9963-711-98-7 |
Palavras-chave: | Social robots Hospitality industry Customer-robot identification Customer-robot relationship Customer well-being |
Resumo: | Identifying market trends is critical for companies to remain competitive, and using technologies such as Artificial Intelligence and Robotics is transforming all business industries and society, impacting experiences and relationships among people. The hospitality industry, which traditionally relies on Human-Human Interactions, is also undergoing technological transformation, with AI and social robots presenting significant potential for growth and new ways of interacting. However, technologies understanding how robots can improve hospitality services and increase customer satisfaction while maintaining a hospitable environment is crucial. |
Arbitragem científica: | yes |
Acesso: | Acesso Aberto |
Aparece nas coleções: | BRU-CRI - Comunicações a conferências internacionais |
Ficheiros deste registo:
Ficheiro | Tamanho | Formato | |
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conferenceobject_98086.pdf | 367,8 kB | Adobe PDF | Ver/Abrir |
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