Utilize este identificador para referenciar este registo: http://hdl.handle.net/10071/25411
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Campo DCValorIdioma
dc.contributor.authorLoureiro, S-
dc.contributor.authorMaximiano, M.-
dc.contributor.authorPanchapakesan, P.-
dc.contributor.editorChristos Sarmaniotis, Gillian Wright-
dc.date.accessioned2022-05-17T09:16:23Z-
dc.date.available2022-05-17T09:16:23Z-
dc.date.issued2017-
dc.identifier.isbn978-960-287-156-0-
dc.identifier.urihttp://hdl.handle.net/10071/25411-
dc.description.abstractThe main purpose of the current study is to analyze how desire, perceived-self, social values and involvement are related to consumer engagement into the fashion luxury industry. A sample of 295 luxury fashion consumers participate in the study. Findings suggest that perceived-self is not one of the most significant driver to consumer engagement. Subjective well-being may also act as an outcome of consumer engagement. The article also provides managerial implications, limitations and further research.eng
dc.language.isoeng-
dc.relationinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FGES%2F00315%2F2013/PT-
dc.rightsopenAccess-
dc.subjectDesireeng
dc.subjectPerceived-selfeng
dc.subjectSocial valueseng
dc.subjectInvolvementeng
dc.subjectConsumer engagementeng
dc.subjectSubjective-well-beingeng
dc.subjectLuxury consumptioneng
dc.titleExploring drivers to engage in fashion luxury consumptioneng
dc.typeconferenceObject-
dc.event.title5th International Conference on Contemporary Marketing Issues (ICCMI) (2017)-
dc.event.typeConferênciapt
dc.event.locationThessalonikeng
dc.event.date2017-
dc.peerreviewedyes-
dc.journalProceedings of the ICCMI 2017: 5th International Conference on Contemporary Marketing Issues-
degois.publication.locationThessalonikeng
degois.publication.titleExploring drivers to engage in fashion luxury consumptioneng
dc.date.updated2022-05-17T10:15:28Z-
dc.description.versioninfo:eu-repo/semantics/acceptedVersion-
iscte.identifier.cienciahttps://ciencia.iscte-iul.pt/id/ci-pub-40857-
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