Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/11798
Registo completo
Campo DC | Valor | Idioma |
---|---|---|
dc.contributor.author | Selvarasu, A. | - |
dc.contributor.author | Natarajan, K. | - |
dc.contributor.author | Filipe, J. | - |
dc.date.accessioned | 2016-07-19T11:56:22Z | - |
dc.date.available | 2016-07-19T11:56:22Z | - |
dc.date.issued | 2013 | - |
dc.identifier.issn | 2047-0916 | por |
dc.identifier.uri | https://ciencia.iscte-iul.pt/public/pub/id/12627 | - |
dc.identifier.uri | http://hdl.handle.net/10071/11798 | - |
dc.description.abstract | The study proposes marketing support facility provided by all three categories of bank employees each as a commitment to service performance. IM has proved its results in human resource management implications and it is proposed to yield in the marketing as well as business development function in banking service performance in form of added values in an organization | por |
dc.language.iso | eng | por |
dc.publisher | ExcellingTech Publisher | por |
dc.rights | openAccess | por |
dc.subject | Internal marketing | por |
dc.subject | Internal customer service | por |
dc.subject | Customer pyramid orientation | por |
dc.subject | Banking service performance | por |
dc.title | Effect of internal-marketing-mix on customer-pyramid-oriented banking service performance: an Indian experience | por |
dc.type | article | en_US |
dc.pagination | 583-593 | por |
dc.publicationstatus | Publicado | por |
dc.peerreviewed | yes | por |
dc.relation.publisherversion | The definitive version is available at: http://www.ojs.excelingtech.co.uk/index.php/IJLTFES/article/view/Selvarasu/496 | por |
dc.journal | International Journal of Latest Trends in Finance and Economics Sciences | por |
dc.distribution | Internacional | por |
dc.volume | 3 | por |
dc.number | 3 | por |
degois.publication.firstPage | 583 | por |
degois.publication.lastPage | 593 | por |
degois.publication.issue | 3 | por |
degois.publication.title | International Journal of Latest Trends in Finance and Economics Sciences | por |
dc.date.updated | 2016-07-19T11:55:12Z | - |
Aparece nas coleções: | BRU-RI - Artigos em revistas científicas internacionais com arbitragem científica |
Ficheiros deste registo:
Ficheiro | Descrição | Tamanho | Formato | |
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publisher_version_850_3075_1_PB.pdf | 281,16 kB | Adobe PDF | Ver/Abrir |
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