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acessibilidade

http://hdl.handle.net/10071/10557
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acessibilidade
DC FieldValueLanguage
dc.contributor.authorBorges, M. S.-
dc.contributor.authorRita, P.-
dc.contributor.authorPagani, M.-
dc.date.accessioned2016-01-06T16:15:20Z-
dc.date.available2016-01-06T16:15:20Z-
dc.date.issued2015-
dc.identifier.issn1470-6067-
dc.identifier.urihttp://hdl.handle.net/10071/10557-
dc.description.abstractWhile promising appealing benefits to consumers and increased revenues for stakeholders, mobile TV success remains very uncertain with disappointing adoption levels. The literature suggests that there is no comprehensive theoretical framework for explaining the adoption of mobile TV services. Our paper aims to propose a new theoretical framework for better understanding of consumers' adoption of new mobile TV services. The paper outlines major issues drawn from the extensive literature review and an exploratory qualitative study that we carried out. We present a new comprehensive value-centric framework that integrates theories and constructs from different fields of research. As such, it fulfils identified theoretical gaps while providing orientation to managers who deal with the development and implementation of new mobile services.eng
dc.language.isoeng-
dc.publisherInderscience Enterprises Ltd.-
dc.relationinfo:eu-repo/grantAgreement/FCT/5876/147442/PT-
dc.rightsembargoedAccesspor
dc.subjectMobile serviceseng
dc.subjectM-serviceseng
dc.subjectM-service adoptioneng
dc.subjectMobile TV serviceseng
dc.subjectConsumer valueeng
dc.subjectUseseng
dc.subjectGratificationseng
dc.subjectTechnology adoptioneng
dc.subjectMobile televisioneng
dc.subjectConsumer adoptioneng
dc.titleAn exploratory study into the determinants of adoption of mobile TV services: an integrated value perspectiveeng
dc.typearticle-
dc.pagination70 - 94-
dc.publicationstatusPublicadopor
dc.peerreviewedyes-
dc.journalInternational Journal of Electronic Business-
dc.distributionInternacionalpor
dc.volume12-
dc.number1-
degois.publication.firstPage70-
degois.publication.lastPage94-
degois.publication.issue1-
degois.publication.titleAn exploratory study into the determinants of adoption of mobile TV services: an integrated value perspectiveeng
dc.date.updated2019-05-14T11:13:11Z-
dc.identifier.doi10.1504/IJEB.2015.068316-
dc.subject.fosDomínio/Área Científica::Ciências Naturais::Ciências da Computação e da Informaçãopor
dc.subject.fosDomínio/Área Científica::Ciências Sociais::Economia e Gestãopor
iscte.identifier.cienciahttps://ciencia.iscte-iul.pt/id/ci-pub-20065-
iscte.alternateIdentifiers.scopus2-s2.0-84947266889-
Appears in Collections:BRU-RI - Artigos em revistas científicas internacionais com arbitragem científica
DMOG-RI - Artigos em revistas internacionais com arbitragem científica

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