Browsing by Author Pereira, H.
Showing results 1 to 10 of 10
| Issue Date | Title | Author(s) | Type | Access Type |
| 2019 | Fashion and beauty advertising models’ age and its impact on over 50 female consumers’ purchase intention | Pereira, H.; Salgueiro, M. F. | Conference Object | Open Access |
| 2019 | How gender affects the buying-decision process among consumers of luxury goods | Marques, S.; Lindo, V.; Pereira, H. | Conference Object | Open Access |
| 2016 | The mediating effect of satisfaction: Does is influences loyalty concerning online tourism purchases? | Pereira, H.; Salgueiro, M.F.; Rita, P. | Conference Object | Open Access |
| 2016 | Online purchase determinants of loyalty: the mediating effect of satisfaction in tourism | Pereira, H.; Salgueiro, M. F.; Rita, P. | Article | Open Access |
| 2018 | The relationships between portuguese banks and their customers in a recessionary context | Pereira, H.; Salgueiro, M. F.; Nunes, P. | Conference Object | Open Access |
| 2020 | The role of virtual reality and artificial intelligence in marketing relationship communications | Ferreira, M. M.; Loureiro, S. M. C.; Pereira, H. | Conference Object | Open Access |
| 2014 | Say yes to Facebook and get your customers involved! Relationships in a world of social networks | Pereira, H.; Salgueiro, M. F.; Mateus, I. | Article | Embargoed Access |
| 2023 | Stent for life initiative in Portugal: Progress through years covid-19 impact | Pereira, E.; Calé, R.; Pereira, Â. M.; Pereira, H.; Martins, L. | Article | Open Access |
| Dec-2018 | The impact of EU-funded direct subsidies on several dimensions of firm performance in Portugal: 2008-2015 | Mamede, R.; Pereira, H. | Working Paper | Open Access |
| 2021 | Virtual reality and artificial intelligence: Co-creation process between consumers and firms in an area of smart cities | Ferreira, M. M.; Loureiro, S. M. C.; Pereira, H. | Conference Object | Open Access |
