Browsing by Author Macedo, Maria Alves Machado de Sousa de
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| Issue Date | Title | Author(s) | Type | Access Type |
|---|---|---|---|---|
| 8-Sep-2017 | Influence of different sponsorship contexts in the bios*: Consumer brand relationship model (BCBR model) mutualism and antagonism clusters and purchase intention | Macedo, Maria Alves Machado de Sousa de | Doctoral Thesis | Open Access |