Browsing by Advisor Herter, Márcia
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) | Type | Access Type |
|---|---|---|---|---|
| 14-May-2024 | The impact of augmented reality for brand activation on consumer brand engagement: The role of gamification on entertainment events | Silva, Catarina de Sousa Pinto Rodrigues da | Master Thesis | Open Access |