Understanding the private label prone shopper of yogurts

Utilize este identificador para referenciar este registo: http://hdl.handle.net/10071/25588

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Campo DC	Valor	Idioma
dc.contributor.author	Brochado, A.	-
dc.contributor.author	Marques, S.	-
dc.date.accessioned	2022-06-02T11:13:28Z	-
dc.date.available	2022-06-02T11:13:28Z	-
dc.date.issued	2014	-
dc.identifier.isbn	147-753-78945-7-3	-
dc.identifier.uri	http://hdl.handle.net/10071/25588	-
dc.language.iso	eng	-
dc.publisher	Academy of Marketing	-
dc.relation	info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/PEst-OE%2FEGE%2FUI0315%2F2014/PT	-
dc.rights	openAccess	-
dc.title	Understanding the private label prone shopper of yogurts	eng
dc.type	conferenceObject	-
dc.event.title	The Trouble with Brands: Provocations and Possibilities	-
dc.event.type	Conferência	pt
dc.event.location	Hertfordshire	eng
dc.event.date	2014	-
dc.peerreviewed	yes	-
dc.journal	Proceedings of the 9th Global Brand Conference of the Academy of Marketing´s Brand Corporate Identity and Reputation Special Interest Group	-
degois.publication.location	Hertfordshire	eng
degois.publication.title	Understanding the private label prone shopper of yogurts	eng
dc.date.updated	2022-06-02T12:12:23Z	-
dc.description.version	info:eu-repo/semantics/submittedVersion	-
iscte.identifier.ciencia	https://ciencia.iscte-iul.pt/id/ci-pub-17611	-
Aparece nas coleções:	BRU-CRI - Comunicações a conferências internacionais

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