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Issue Date | Title | Author(s) | Type | Access Type |
---|---|---|---|---|
2023 | How to earn a premium price: The effect of green marketing and brand coolness | Guerreiro, J.; Loureiro, S. M. C.; Nascimento, J.; Duarte, M. | Article | Open Access |
2023 | Engaging with intelligent voice assistants for wellbeing and brand attachment | Prentice, C.; Loureiro, S. M. C.; Guerreiro, J. | Article | Open Access |
2023 | How cognitive flexibility affects sense of power in a coffee virtual setting: The moderating role of personality traits | Loureiro, S. M. C.; Guerreiro, J.; Villar, J. | Conference Object | Open Access |