Please use this identifier to cite or link to this item: http://hdl.handle.net/10071/13990
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dc.contributor.authorPortela, S.-
dc.contributor.authorMenezes, R.-
dc.date.accessioned2017-07-13T10:55:01Z-
dc.date.available2017-07-13T10:55:01Z-
dc.date.issued2011-
dc.identifier.issn2047-0916por
dc.identifier.urihttps://ciencia.iscte-iul.pt/id/ci-pub-8961-
dc.identifier.urihttp://hdl.handle.net/10071/13990-
dc.description.abstractThe Discounted Cash Flow Method has been widely argued as the best method to asset valuation. This article is about the valuation of customers. The use of historic customer profitability and the Discounted Cash Flow Method to customer valuation are discussed. Moreover, the components of customer lifetime value is presented and described.por
dc.language.isoengpor
dc.publisherExcellingTech Publisherpor
dc.rightsopenAccesspor
dc.titleOn the use of discounted cash flow method on the customer valuationpor
dc.typearticleen_US
dc.pagination12-15por
dc.publicationstatusPublicadopor
dc.peerreviewedyespor
dc.journalInternational Journal of Latest Trends in Finance and Economics Sciencespor
dc.distributionInternacionalpor
dc.volume1por
dc.number1por
degois.publication.firstPage12por
degois.publication.lastPage15por
degois.publication.issue1por
degois.publication.titleInternational Journal of Latest Trends in Finance and Economics Sciencespor
dc.date.updated2017-07-13T10:54:29Z-
Appears in Collections:BRU-RI - Artigos em revistas científicas internacionais com arbitragem científica

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