Virtual reality and artificial intelligence: Co-creation process between consumers and firms in an area of smart cities

dc.contributor.authorFerreira, M. M.
dc.contributor.authorLoureiro, S. M. C.
dc.contributor.authorPereira, H.
dc.contributor.editorM. Claudia tom Dieck
dc.contributor.editorTimothy H. Jung
dc.contributor.editorSandra M. C. Loureiro
dc.date.accessioned2024-01-31T10:22:52Z
dc.date.available2024-01-31T10:22:52Z
dc.date.issued2021
dc.date.updated2024-01-31T10:16:20Z
dc.description.abstractThe aim of this study is twofold: provide an overview of the virtual reality and artificial intelligence conceptualization and applications and propose a framework of consumer -firm experience process in the context of smart cities. The framework will give a novel perspective on the topic and provide theoretical and contributions.eng
dc.description.versioninfo:eu-repo/semantics/acceptedVersion
dc.event.date2020
dc.event.title6th International Augmented Reality and Virtual Reality Conference
dc.event.typeConferênciapt
dc.identifier.citationFerreira, M., Loureiro, S. M. C., & Pereira, H. (2021). Virtual reality and artificial intelligence: Co-creation process between consumers and firms in an area of smart cities. EM M. C. Dieck, T. H. Jung, & S. M. C. Loureiro (Eds.). Augmented reality and virtual reality: New trends in immersive technology, Conference Proceedings (pp. 239-250), Springer. https://doi.org/10.1007/978-3-030-68086-2_18
dc.identifier.doi10.1007/978-3-030-68086-2_18
dc.identifier.isbn978-3-030-68085-5
dc.identifier.urihttp://hdl.handle.net/10071/30716
dc.language.isoeng
dc.pagination239 - 250
dc.peerreviewedyes
dc.publisherSpringer
dc.relation.ispartofAugmented reality and virtual reality: New trends in immersive technology, Conference Proceedings
dc.rightsopen access
dc.subjectRealidade virtual -- Virtual realityeng
dc.subjectInteligência artificial -- Artificial intelligenceeng
dc.subjectCustomer experienceeng
dc.subjectCo-creationeng
dc.subjectIntegrated marketing communicationseng
dc.subject.fosDomínio/Área Científica::Ciências Sociais::Economia e Gestãopor
dc.titleVirtual reality and artificial intelligence: Co-creation process between consumers and firms in an area of smart citieseng
dc.typeconferenceObject
dspace.entity.typePublicationen
iscte.identifier.cienciahttps://ciencia.iscte-iul.pt/id/ci-pub-79309
iscte.subject.odsCidades e comunidades sustentáveispor

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