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Browsing by JEL Classification M Business administration and business economics - Marketing - Accounting - Personnel economics

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Issue DateTitleAuthor(s)TypeAccess Type
2-Dec-2019Caffeine: mobile kiosk for coffee and coffee derivatives10071/19407Lopes, João Pedro Henriques Guerra e OvamasterThesisrestrictedAccess
17-Dec-2019Can innovation be a sustainable competitive advantage for a bank?10071/19625Andrade, Pedro Manuel VazmasterThesisopenAccess
16-Nov-2018Can native advertising and branded content on Instagram affect brand equity levels?10071/18256Cipriano, Cláudia Sofia OuteiromasterThesisopenAccess
4-Jun-2019Capacidade dinâmica das alianças no cluster dos recursos minerais10071/18899Frazão, Inês PaulodoctoralThesisrestrictedAccess
17-Jul-2019Caracterização da investigação em book-tax differences10071/18815Pires, Britânico Emanuel BrásmasterThesisopenAccess
22-Nov-2019Caraterísticas de governo das sociedades e manipulação de resultados10071/19170Ferreira, Patrícia LourençomasterThesisopenAccess
2-Jul-2019Career management, organizational commitment and turnover intention: an empirical study on clinicians in public hospitals in China10071/19774Yu ShaoxuandoctoralThesisrestrictedAccess
20-Dec-2019Career path in consultancy: challenges for the near future10071/19677Guanilho, Diogo Correia SantosmasterThesisrestrictedAccess
15-Dec-2017CarViz: "CarViz - easy share between great people": plano de negócios de uma empresa de serviços de partilha de veículos10071/16001Rato, Pedro Miguel BrandãomasterThesisopenAccess
23-Jul-2018Case study: j'irai deguster chez vous, an activation of the experiential marketing strategy of castillon cotes de bordeaux10071/17932Drouet, Manon Clémentine JeannemasterThesisrestrictedAccess
22-Dec-2017Caso de estudo da empresa: Cozinhas Delfim Patrício, Lda10071/15921Reis, Andreia Catarina Queiroz dosmasterThesisrestrictedAccess
19-Nov-2018Caso pedagógico Aquitrends: inovação no sector da aquacultura10071/18507Catalão, André César SimõesmasterThesisopenAccess
18-Oct-2018Caso pedagógico: analisar a implementação de uma estratégia de gamification no modelo de avaliação de desempenho da Novabase10071/17903Cabral, Joana Margarida Dinis Pereira CondemasterThesisrestrictedAccess
22-Nov-2017Caso pedagógico: Óbidos, Lourinhã e o "Place Marketing"10071/15437Pedro, Filipa Sofia da SilvamasterThesisrestrictedAccess
28-Nov-2017Centralize or decentralize the decision making in a subsidiary arab companies case study10071/16134Marques, Ricardo João DiasmasterThesisrestrictedAccess
17-Dec-2019CEO sociability: path towards brand equity and brand relationship10071/19602Rondão, Pedro Miguel LopesmasterThesisopenAccess
5-Jun-2019Characteristic of intrafamily succession in Chinese family business from a knowledge and resource-based view10071/18955Wu ZiyumasterThesisopenAccess
7-Dec-2018Cibersegurança: políticas públicas para uma cultura de cibersegurança nas empresas10071/17630Matos, Pedro Carvalhais de AbreumasterThesisopenAccess
4-Nov-2019City Branding - Aveiro: how Aveiro is perceived by its residents and tourists?10071/19041Anastácio, Margarida NunesmasterThesisopenAccess
16-Dec-2019Co-creation of tourism experiences and the use of social media (ICTS) as key tools for innovation and value creation in the tourism industry10071/19555Silva, Raquel da Fonte Barata damasterThesisopenAccess