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Browsing by JEL Classification M Business administration and business economics - Marketing - Accounting - Personnel economics

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Issue DateTitleAuthor(s)TypeAccess Type
21-Dec-2017Strategic communication and barriers to strategy implementation10071/15808Durão, Tomás Branco Gaspar PiresmasterThesisrestrictedAccess
28-Feb-2019Strategic plan for a born global firm and the contribution of network relationships in the process of internationalization. Attentive10071/18855Salvador, Leandro Jorge AndrémasterThesisopenAccess
30-Sep-2019Strategic plan for a new restaurant business10071/18957Brito, Sara Reimão Pinto Fauvelet demasterThesisrestrictedAccess
28-Nov-2019Strategic social responsibility and its impact on startup strategy: a qualitative study with Portuguese startups10071/19424Silva, Marta Amado de Freitas Vieira Nogueira damasterThesisrestrictedAccess
16-Jul-2018Study of the competitive dynamics between National Brands and private Labels within the soft drinks industry10071/17277Guérin, Aude LouisemasterThesisopenAccess
21-Dec-2017Success Factors in a Reward and Equity Based Crowdfunding Campaign10071/15933Ferreira, Francisco Pedro Santos MirandamasterThesisopenAccess
12-Nov-2019Sustainable development of Chinese family businesses: a dynamic capability approach10071/19785Shi HaodoctoralThesisrestrictedAccess
16-Nov-2018Sustainable sucess in football: from clubs dynamic capabilities to sustained competitive advantage10071/18598Sismeiro, Francisco QuintelamasterThesisopenAccess
16-Nov-2018Synergetic value-driven innovation in business model of organic agriculture in China: a case study of IGARDEN10071/17738William YaodoctoralThesisopenAccess
16-Nov-2018Telecom customer segmentation and precise package design by using data mining10071/17567Zhang TianyuanmasterThesisopenAccess
3-Mar-2020The adversities of doing business in China: why western companies fail10071/20473Cunha, João Luís Carrilho Fortes damasterThesisopenAccess
11-Dec-2017The benefits of e-recruitment: Web 1.0 & Web 2.010071/16080Marques, Lídia Pinto RibeiromasterThesisopenAccess
5-Dec-2018The cultural differences between the Portuguese and Spanish consumer: Science4you's strategy10071/18635Silva, Filipa Fernandez Veiga damasterThesisopenAccess
23-Apr-2018The current situation of Chinese employee job satisfaction in foreign invested enterprises10071/16704Jitong LiumasterThesisopenAccess
27-Nov-2019The effect of company responses to social media negative word of mouth: a text mining approach10071/19428Correia, Liliane Patrícia LopesmasterThesisrestrictedAccess
19-Dec-2019The effect of football sponsorship in fans purchase intention: an application to beer products10071/19897Caetano, Gonçalo Miguel Ribeiro de Sá PereiramasterThesisopenAccess
11-Jan-2019The effect of leadership styles and behaviors in employee's affective commitment to change: a study in the IT industry10071/18862Loureiro, Nicole VazmasterThesisopenAccess
4-Dec-2018The effects of personality on perceived power and the integrativeness of negotiation agreements10071/19868Barbosa, Marta Amaral Martins Cabral demasterThesisrestrictedAccess
23-Oct-2019The effects of store atmospherics on the clients' rebranding perception and satisfaction level10071/18988Mateus, Ana Catarina LopesmasterThesisrestrictedAccess
21-Nov-2018The effects of virtual shoe store on consumer engagement and behavioral intention through telepresence, emotional and cognitive state: exploring two background music beat10071/18398Crespo, Maria FelíciomasterThesisopenAccess