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Browsing by Author Guerreiro, J.

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Issue DateTitleAuthor(s)TypeAccess Type
2019Analysing consumer-brand engagement through appreciative listening on social network platforms10071/17252Pina, L. S.; Loureiro, S. M. C.; Rita, P.; Sarmento, E. M.; Bilro, R. G.; Guerreiro, J.articleopenAccess
2018Analysing customer engagement on social network platforms devoted to tourism and hospitality10071/16607Bilro, R. G.; Loureiro, S. M. C.; Guerreiro, J.conferenceObjectopenAccess
2017Are Yelp's tips helpful in building influential consumers?10071/14296Guerreiro, J.; Moro, S.articleopenAccess
2015Attention, emotions and cause-related marketing effectiveness10071/10556Guerreiro, J.; Rita, P.; Trigueiros, D.articleembargoedAccess
2021Autonomic emotional responses to food: private label brands versus national brands10071/21289Rita, P.; Guerreiro, J.; Omarji, M.articleembargoedAccess
2020Cause-related marketing in the digital era: how enterprises can deal with international campaigns in individualist versus collectivist countries10071/21400Guerreiro, J.; Loureiro, S.articleembargoedAccess
2018A decision support system framework to track consumer sentiments in social media10071/16588Nave, M.; Rita, P.; Guerreiro, J.articleopenAccess
2018Fashion brands communicating and interacting in Instagram: a netnography approach10071/16601Loureiro, S. M. C.; Serra, J.; Guerreiro, J.conferenceObjectopenAccess
2020How to predict explicit recommendations in online reviews using text mining and sentiment analysis10071/18474Guerreiro, J.; Rita, P.articleopenAccess
2018Improving international attractiveness of higher education institutions based on text mining and sentiment analysis10071/15669Santos, C. L.; Rita, P.; Guerreiro, J.articleopenAccess
2018Increasing awareness and reputation of MERCK S.A. Portugal through employee advocacy10071/16914Sonne, H.; Guerreiro, J.; Wohlschlegel, B.conferenceObjectopenAccess
2017Nonlinear effects of radio over fiber transmission in base station cooperation systems10071/16483Ribeiro, F. C.; Guerreiro, J.; Dinis, R.; Cercas, F.; Silva, A.; Pinto, A. N.conferenceObjectopenAccess
2021Past, present, and future of pro-environmental behavior in tourism and hospitality: a text-mining approach10071/21989Loureiro, S. M. C.; Guerreiro, J.; Han, H.articleembargoedAccess
2018The perception of active listening practice on social networks10071/16606Pina, L. S.; Loureiro, S. M. C.; Rita, P.; Sarmento, E. M.; Bilro, R. G.; Guerreiro, J.conferenceObjectopenAccess
2018Reduced complexity detection in MIMO systems with SC-FDE modulations and iterative DFE receivers10071/17175Ribeiro, F. C.; Guerreiro, J.; Dinis, R.; Cercas, F.; Silva, A.articleopenAccess
2017Robust receivers for base station cooperation systems10071/14729Ribeiro, F.; Guerreiro, J.; Dinis, R.; Cercas, F.; Silva, A.articleopenAccess
2019Sentiment analysis in online reviews classification using text mining technique10071/18923Moreno, A.; Rita, P.; Guerreiro, J.conferenceObjectopenAccess
2016A text mining-based review of cause-related marketing literature10071/12127Guerreiro, J.; Rita, P.; Trigueiros, D.articleembargoedAccess
2017Understanding the drivers of tourists explicit recommendations10071/16007Guerreiro, J.conferenceObjectopenAccess
2019Understanding the role of visual attention on wines’ purchase intention: an eye-tracking study10071/20265Monteiro, P.; Guerreiro, J.; Loureiro, S. M. C.articleopenAccess