Browsing by Subject SCCT
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| Issue Date | Title | Author(s) | Type | Access Type |
|---|---|---|---|---|
| 2024 | In the eye of the (fire)storm: better safe or sorry? Crisis communication strategies for managing virality of online negative brand-related content | Souto, D.; Loureiro, S. M. C.; Schivinski, B.; Neves, H. | Article | Open Access |