Percorrer por assunto Consumo de luxo
Mostrar resultados 1-2 de 2.
| Data | Título | Autor(es) | Tipo | Acesso |
|---|---|---|---|---|
| 13-Dez-2024 | How do inconspicuous consumers, characterized by specific psychological traits, shape the coolness perception of luxury brands? | Ferraria, Mariana Aguilar | Dissertação de Mestrado | Acesso Restrito |
| 25-Jan-2023 | The relationship between luxury consumption and brand coolness: Analyzing the motives behind luxury consumption | Aleem, Aihoor Kayoom | Tese de Doutoramento | Acesso Aberto |