Browsing by Advisor Silva, Rui Manuel Vinhas da

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Issue DateTitleAuthor(s)TypeAccess Type
5-Dec-20184.ª revolução industrial: ameaças ou oportunidades?: como o impacto da utilização do Waze e Uber na Cidade de São Paulo - Brasil explica o fenómeno da quarta revolução industrialSouza, Marcelo Anderson deMaster ThesisOpen Access
2015An integrated model for measuring country image: Personality, cognition, emotion and their impacts on behavioral intentionsBúrcio, Carlos Manuel SúciaDoctoral ThesisOpen Access
2-Dec-2021Analysis of consumer perception regarding the electric vehicle marketAlipour, Nilufar KolayeiMaster ThesisOpen Access
20-Sep-2024Analysis on marketing management of enterprises: iFlytekBimao HuangMaster ThesisOpen Access
13-Dec-2023Analytical based view of digital marketingFreitas, Tomás Rodrigues Loureiro e Boléo deMaster ThesisOpen Access
5-Nov-2018Business plan for FC Media ExperienceSimões, Fausto de CarvalhoMaster ThesisOpen Access
2014Clube Desportivo Nacional: o valor da marcaJasmins, João Oliveira Pestana GomesMaster ThesisOpen Access
30-Jul-2021Country-of-origin and customer purchasing decisionVanoverbeke, Audrey Monique PascaleMaster ThesisOpen Access
7-Dec-2018Critical success factors when exporting "vinho verde"Mendes, Tiago João GriloMaster ThesisOpen Access
7-Dec-2018From Berlin to Lisbon: is car sharing a fad?Pohl, Patrick PeterMaster ThesisOpen Access
2015Fueling the revolution: social media’s effect on societal revolutionsKhomko, Marta MariaMaster ThesisOpen Access
13-Nov-2019How different cultures respond to controversial advertisements: a three way cross-cultural studyTrigo, António José Marçalo PiresMaster ThesisOpen Access
18-Dec-2017How do political actors trace voters?Mendes, Artur Filipe RibeiroMaster ThesisOpen Access
12-Jun-2024How retail enterprises maintain customer stickiness through service innovation under the digital economy: Taking Starbucks as an exampleZhang ChaoyueMaster ThesisOpen Access
2012How to reach moviegoers: inbound vs. outbound tools in film marketingMolnár, ZitaMaster ThesisOpen Access
8-Oct-2021Impacts of culture-led regeneration on the citizens´ perception of the city image and brand and quality of lifeMiasnikova, SofiaMaster ThesisOpen Access
10-Dec-2020A influência do Booking nas reservas de alojamento: modelo de aceitação da tecnologiaSá, Miguel Tavares deMaster ThesisOpen Access
2013Internacionalização da marca Sporting Clube de PortugalSilva, Gonçalo Viegas e Costa Marques daMaster ThesisRestricted Access
15-Nov-2019Internationalization of SMEs in Portugal: focus on the shoe manufacturing industry of PortugalCunha, Manuel Bernardo de Almeida Gabriel Saraiva daMaster ThesisOpen Access
11-Oct-2023Marketing plan for Huya live starfire programHe QiaoMaster ThesisOpen Access