Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/31173
Autoria: | Lima, D. Ramos, R. F. Oliveira, P. M. |
Data: | 2024 |
Título próprio: | Customer satisfaction in the pet food subscription-based online services |
Título da revista: | Electronic Commerce Research |
Volume: | 24 |
Número: | 2 |
Paginação: | 745 - 769 |
Referência bibliográfica: | Lima, D., Ramos, R. F., & Oliveira, P. M. (2024). Customer satisfaction in the pet food subscription-based online services. Electronic Commerce Research, 24(2), 745-769. https://doi.org/10.1007/s10660-024-09807-8 |
ISSN: | 1389-5753 |
DOI (Digital Object Identifier): | 10.1007/s10660-024-09807-8 |
Palavras-chave: | Pet food Subscription-based online services E-service quality Customer satisfaction Continuance intention |
Resumo: | Pet food subscription-based online services (SOS) fulfill the demand for pet food that fits pets’ characteristics and health necessities. The present research explores the antecedents of pet food SOS customer satisfaction and its effect on continuance intention, positively moderated by price. 28,786 online reviews from 10 pet food SOS brands were collected from Trustpilot to generate a term-frequency matrix through text mining techniques and used as an input to construct a structural equation model. Results suggest that e-service quality (E-SQ), perceived healthfulness, ingredients and nutritional composition, and packaging positively influence customer satisfaction, subsequently predicting continuance intention. In turn, price was not confirmed as a positive moderating factor in the relationship between customer satisfaction and continuance intention. |
Arbitragem científica: | yes |
Acesso: | Acesso Aberto |
Aparece nas coleções: | ISTAR-RI - Artigos em revistas científicas internacionais com arbitragem científica |
Ficheiros deste registo:
Ficheiro | Tamanho | Formato | |
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article_100521.pdf | 1,42 MB | Adobe PDF | Ver/Abrir |
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