Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/28155
Autoria: | Pedro, M. I. Filipe, J. A. Coelho, M. F. |
Data: | 2008 |
Título próprio: | Franchising: A study about the intention of the Iberian companies to internationalize |
Título e volume do livro: | 2008 4th IEEE International Conference on Management of Innovation and Technology |
Paginação: | 734 - 739 |
Título do evento: | 4th IEEE International Conference on Management of Innovation and Technology, ICMIT |
Referência bibliográfica: | Pedro, M. I., Filipe, J. A., & Coelho, M. F. (2008). Franchising: A study about the intention of the Iberian companies to internationalize. In 2008 4th IEEE International Conference on Management of Innovation and Technology (pp. 734-739). IEEE. https://doi.org/10.1109/ICMIT.2008.4654456 |
ISBN: | 978-1-4244-2329-3 |
DOI (Digital Object Identifier): | 10.1109/ICMIT.2008.4654456 |
Palavras-chave: | Franchising Internationalization Organizational theory Entrepreneurship |
Resumo: | A study has been made for the internationalization of the franchising Iberian companies. Our aim was to analyze the most important variables for the internationalization. We studied it using several statistical methods applied to the answers given by companies to a questionnaire. We have concluded that are some relevant variables to be considered in the internationalization such as age, dimension, bond, dispersion, structure of the network and some variable connected with environment and motivational factors. |
Arbitragem científica: | yes |
Acesso: | Acesso Aberto |
Aparece nas coleções: | ISTAR-CRI - Comunicações a conferências internacionais |
Ficheiros deste registo:
Ficheiro | Tamanho | Formato | |
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conferenceobject_61812.pdf | 449,98 kB | Adobe PDF | Ver/Abrir |
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