Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10071/26469
Autoria: | Pesqueira, A. Sousa, M. |
Editor: | George Leal Jamil Fernanda Ribeiro Armando Malheiro da Silva Sérgio Maravilhas Lopes |
Data: | 2020 |
Título próprio: | Pharmaceuticals and life sciences: Role of competitive intelligence in innovation |
Título e volume do livro: | Handbook of research on emerging technologies for effective project management |
Referência bibliográfica: | Pesqueira, A., & Sousa, M. (2020). Pharmaceuticals and life sciences: Role of competitive intelligence in innovation. EM George Leal Jamil, Fernanda Ribeiro, Armando Malheiro da Silva, Sérgio Maravilhas Lopes (Eds.). Handbook of research on emerging technologies for effective project management. IGI Global. 10.4018/978-1-5225-9993-7.ch014 |
ISBN: | 9781522599937 |
DOI (Digital Object Identifier): | 10.4018/978-1-5225-9993-7.ch014 |
Palavras-chave: | Competitive intelligence Inovação Innovation Organization Conhecimento -- Knowledge Knowledge profiles Pharma industry |
Resumo: | This chapter goal is to analyze the concepts of innovation, knowledge and competitive intelligence (CI). Besides these concepts, the focus will be on the role of innovation profiles defined by Sousa (2009, 2013). The innovation profiles include the creation, capture, organization, and integration of knowledge into the innovation process. The CI variable will be analyzed demonstrating the potential for creating a context of competition for companies. A case study is presented about the pharmaceutical (pharma) industry with the application of the concepts of competitive intelligence, knowledge, and innovation to a real context. Keywords: Competitive Intelligence, Innovation, Organization, Knowledge, Knowledge Profiles, Pharma industry. |
Arbitragem científica: | yes |
Acesso: | Acesso Aberto |
Aparece nas coleções: | BRU-CLI - Capítulos de livros internacionais |
Ficheiros deste registo:
Ficheiro | Tamanho | Formato | |
---|---|---|---|
bookPart_62600.pdf | 728,85 kB | Adobe PDF | Ver/Abrir |
Todos os registos no repositório estão protegidos por leis de copyright, com todos os direitos reservados.