Skip navigation
User training | Reference and search service

Library catalog

Content aggregators
Please use this identifier to cite or link to this item:

Title: Social partner characteristics as facilitatores of the wine co-creation experiences
Authors: Cunha, N.
Loureiro, S. M. C.
Sarmento, E. M.
Keywords: Relationship quality
Personal social characteristics
Organizational social characteristics
Wine sector
Issue Date: 2018
Abstract: This study explores a dyadic perspective of wine producers and distributors using conducting and analysing 44 in-depth interviews among members of top managers of wine producers and wine distributors. They represented 22 companies and 11 exchange relationships. Data gathered by the interviews were processed through the application of specialized software (WEBQDA) to develop the content analysis based on the Grounded Theory. Findings identify Personal Social Capabilities and Organizational Social Capabilities as new constructs of Partner Characteristics, employed to describe the Relationship Quality (RQ) between two important players of the market. The main findings highlight Personal and Organizational Social Characteristics as core elements to develop an interactive relationship quality among stakeholders.
Peer reviewed: yes
Appears in Collections:BRU-CRI - Comunicações a conferências internacionais

Files in This Item:
File Description SizeFormat 
International congress CITADNS´2018 namercio eduardo sandra.pdfPós-print413.97 kBAdobe PDFView/Open

FacebookTwitterDeliciousLinkedInDiggGoogle BookmarksMySpace
Formato BibTex MendeleyEndnote Currículo DeGóis 

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.