Skip navigation
Logo
User training | Reference and search service

Library catalog

Retrievo
EDS
b-on
More
resources
Content aggregators
Please use this identifier to cite or link to this item:

acessibilidade

http://hdl.handle.net/10071/13074
Full metadata record
acessibilidade
DC FieldValueLanguage
dc.contributor.authorVicente, P.-
dc.date.accessioned2017-04-20T15:58:49Z-
dc.date.available2017-04-20T15:58:49Z-
dc.date.issued2017-
dc.identifier.issn1470-7853-
dc.identifier.urihttp://hdl.handle.net/10071/13074-
dc.description.abstractThis study explores the effects of call attempts and time periods on call outcomes and sample composition. A mobile computer-assisted telephone interview survey was conducted to collect data from adult mobile phone users about use and attitudes towards mobile phones; paradata regarding call dispositions, time and day of the week of calls and number of call attempts was also available. The first call contact rate was approximately 27% and varied significantly across time periods; the rate fell to below 20% for the second call. Weekend time periods yielded higher contact rates than weekday time periods. The interview rate on the first call was 12% and decreased steadily in subsequent calls. Mobile phone numbers that yielded call rejection, voicemail or were busy on the first call were very difficult to convert into interview on the second call. The number of call attempts and time period of the calls affect sample composition, namely in relation to respondents’ age, educational level and area of residence. Future research and practical implications of the findings for mobile CATI surveys are discussed.eng
dc.language.isoeng-
dc.publisherThe Market Research Society-
dc.relationinfo:eu-repo/grantAgreement/FCT/5876/147442/PT-
dc.rightsembargoedAccesspor
dc.titleExploring fieldwork effects in a mobile CATI surveyeng
dc.typearticle-
dc.pagination57 - 76-
dc.publicationstatusPublicadopor
dc.peerreviewedyes-
dc.journalInternational Journal of Market Research-
dc.distributionInternacionalpor
dc.volume59-
dc.number1-
degois.publication.firstPage57-
degois.publication.lastPage76-
degois.publication.issue1-
degois.publication.titleExploring fieldwork effects in a mobile CATI surveyeng
dc.date.updated2019-03-21T17:50:36Z-
dc.description.versioninfo:eu-repo/semantics/publishedVersion-
dc.identifier.doi10.2501/ijmr-2016-054-
dc.subject.fosDomínio/Área Científica::Ciências Sociais::Economia e Gestãopor
iscte.identifier.cienciahttps://ciencia.iscte-iul.pt/id/ci-pub-33233-
iscte.alternateIdentifiers.wosWOS:000392908100006-
iscte.alternateIdentifiers.scopus2-s2.0-85018529513-
Appears in Collections:BRU-RI - Artigos em revistas científicas internacionais com arbitragem científica

Files in This Item:
acessibilidade
File Description SizeFormat 
ijmr-2016-054.pdfVersão Editora122.06 kBAdobe PDFView/Open    Request a copy


FacebookTwitterDeliciousLinkedInDiggGoogle BookmarksMySpace
Formato BibTex MendeleyEndnote Currículo DeGóis 

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.