Browsing by Subject User-generated content
Showing results 1 to 12 of 12
| Issue Date | Title | Author(s) | Type | Access Type |
| 2017 | Active engagement in the facebook brand pages of luxury hotels | Lopes, Inês Maria Santos | Master Thesis | Open Access |
| 2015 | Gestão da confiança e da privacidade em conteúdos gerados por utilizadores em redes sociais | Pais, Fábio Rúben Teixeira Marques Gomes | Master Thesis | Open Access |
| 27-Oct-2023 | How travel UGC is different in the east and west and how that creates different tourism destination images | Winter, Vera Monika | Master Thesis | Restricted Access |
| 2016 | ‘I create therefore I virtually exist’: digital content creation, virtual consumption, and motivation in Second Life | Nagy, P.; Koles, B. | Article | Open Access |
| 2019 | Insights into brand authenticity and customer engagement in a restaurant setting: A text mining approach | Rosado-Pinto, F.; Loureiro, S. M. C.; Bilro, R. G. | Conference Object | Open Access |
| 27-Nov-2017 | Insights on the use and consequences of user-generated content in the context of portuguese luxury hotels | Caetano, Ana Rita Amaral | Master Thesis | Open Access |
| 11-Dec-2020 | Is digital influencers’ content more effective than your brands’ in creating online brand related content?: The impact of perceptions regarding digital influencers as source of brand content on consumers’ purchase intention of beauty brands | Branco, Cláudia Alexandra Vicente | Master Thesis | Open Access |
| 2019 | Nature-based experiences in tree houses: Guests’ online reviews | Brochado, A. | Article | Open Access |
| 9-Jun-2020 | New insights on the importance of real-time marketing on building brand engagement and brand equity | Pereira, Teresa Viana | Master Thesis | Open Access |
| 2022 | Non-sponsored brand-related user-generated content: Effects and mechanisms of consumer engagement | Davcik, N.; Langaro, D.; Jevons, C.; Nascimento, R. | Article | Open Access |
| 2019 | What makes a glamping experience great? | Brochado, A.; Brochado, F. | Article | Open Access |
| 6-Dec-2018 | YouTube and YouTube gamers: Converting gameplay into social recognition, on an ever-changing platform | Salvada, Beatriz Sanches | Master Thesis | Open Access |
